What is SurgeWP?
SurgeWP is a WordPress plugin that helps you plan, generate, and manage custom Gutenberg blocks using AI.
By default, SurgeWP generates native WordPress blocks that follow standard block editor practices.
When needed, you can also choose to generate ACF-powered blocks for field-driven or dynamic use cases.
Instead of manually scaffolding blocks (setting up block registration, templates, scripts, styles, and iterating through trial and error), SurgeWP lets you:
• Describe the block you want in plain English, or
• Upload a screenshot or design reference, and
• Have SurgeWP scaffold a working block that you can edit, preview, version, and export.
SurgeWP is built to be developer-first — clean code, transparent changes, and full version history — while still being usable by agencies that want to ship client features quickly and safely.
Who SurgeWP is for
SurgeWP is ideal if you’re:
WordPress developers
You build custom themes or plugins and want a faster way to create production-ready blocks. SurgeWP removes repetitive scaffolding and accelerates iteration while keeping you fully in control of the final code.
You can work with native blocks by default, and opt into ACF only when your block requires structured fields or advanced data handling.
Agencies and freelancers
You ship lots of reusable blocks across multiple projects.
SurgeWP helps you build a clean internal block library, iterate safely with version history, and export blocks to themes, ZIPs, or standalone plugins for reuse across client sites.
Low-code teams
If you’re comfortable working inside WordPress admin but not writing everything from scratch, SurgeWP can still work well — especially with previews, linting, and guided updates.
That said, SurgeWP is still a developer tool at heart, and you’ll get the best results when someone on the team can review generated code before deployment.
How to get started
Start by creating a simple block — such as a Hero, Feature Grid, or CTA.
Keep prompts focused, review the change summary after each update, preview the block, and iterate in small steps. Once you’re happy, export the block so it can be reused across projects.
Next steps
• Review the Requirements and Installation guides
• Create your first block
• Learn how to prompt effectively
• Explore Agent Mode vs Ask Mode for planning vs code changes
• Export blocks for reuse across sites